Blue Ocean Classics

W. Chan Kim is the Boston Consulting Group Bruce D. Henderson Chair Professor of Strategy and International Management at INSEAD business school and codirector of the INSEAD Blue Ocean Strategy Institute. Kim is coauthor, with Renee Mauborgne, of the bestselling books Blue Ocean Strategy and Blue Ocean Shift.

Renee Mauborgne is the INSEAD Distinguished Fellow and a professor of strategy at INSEAD, one of the world's top business schools. She is also codirector of the INSEAD Blue Ocean Strategy Institute. She cofounded the Blue Ocean Global Network with W. Chan Kim.

Steve Menasche is a conservatory-trained actor, musician, and martial artist who has toured the world with West Side Story, Jesus Christ Superstar, and the American Folk Theatre. As a voice actor, he has completed over 250 audiobooks and has been featured in national radio and television campaigns.