Inspired!: Take Your Product Dream from Concept to Shelf
Vik Venkatraman
јул 2020. · Gildan Media · Чита Danny Campbell
headphones
Аудио-књига
9 с 48 мин
Цела верзија
family_home
Испуњава услове
info
reportОцене и рецензије нису верификоване Сазнајте више
Желите ли узорак који траје 1 с 3 мин? Слушајте увек, чак и офлајн.
Додај
О овој аудио-књизи
Inspired! provides product launch guidance from an experienced entrepreneur and brand manager who launched Redbull and then his own consumer product, Star Power. Author, Vik Venkatraman, divides the book into three distinct parts: Development, Launch, and Rollout. Before you can have a successful consumer brand, you need to have a killer product and a consumer that wants it, with a package that is eye catching and consistent with its function, as well as with the capabilities of the retailer and the needs of the consumer. Once you have a product, it needs to be tested with both the customers and the consumers before being produced. Its price must meet the market even at low volumes, and its design must be appealing to customers. The market gatekeepers need to believe the product can be successful, and it is imperative to build a track record of consumer preference. Throughout this process, Vik will provide readers with inspired and enchanted true stories and anecdontes of initiative and entrepreneurship, as well as failures. Finally, Inspired! will introduce valuable and difficult-to-reach market players, such as producers, designers, distributors and retailers, as well as feature interviews and guest content from the entrepreneurs and merchandisers of successful consumer startup brands (see "IV. Chapter by Chapter" section of backup for complete list of names).
Оцените ову аудио-књигу
Јавите нам своје мишљење.
Информације о слушању
Паметни телефони и таблети
Инсталирајте апликацију Google Play књиге за Android и iPad/iPhone. Аутоматски се синхронизује са налогом и омогућава вам да читате онлајн и офлајн где год да се налазите.
Лаптопови и рачунари
Књиге купљене на Google Play-у можете да читате помоћу веб-прегледача на рачунару.
