Inside the Mind of a Voter: A New Approach to Electoral Psychology

Michael Bruter · Sarah Harrison

Jun 2020 · Tantor Media Inc · Narrated by Julian Elfer

Audiobook

11 hr 20 min

Unabridged

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About this audiobook

This book invites listeners on a unique journey inside the mind of a voter using unprecedented data from the United States, the United Kingdom, Germany, France, South Africa, and Georgia throughout a period when the world evolved from the centrist dominance of Obama and Mandela to the shock victories of Brexit and Trump. Michael Bruter and Sarah Harrison explore three interrelated aspects of the heart and mind of voters: the psychological bases of their behavior, how they experience elections and the emotions this entails, and how and when elections bring democratic resolution. The authors examine unique concepts including electoral identity, atmosphere, ergonomics, and hostility. From filming the shadow of voters in the polling booth, to panel study surveys, election diaries, and interviews, Bruter and Harrison unveil insights into the conscious and subconscious sides of citizens' psychology throughout a unique decade for electoral democracy. They highlight how citizens' personality, memory, and identity affect their vote and experience of elections, when elections generate hope or hopelessness, and how subtle differences in electoral arrangements interact with voters' psychology to trigger different emotions.

About the author

Michael Bruter is professor of political science at the London School of Economics and director of the Electoral Psychology Observatory (EPO). He is the coauthor of Mapping Extreme Right Ideology, The Future of Our Democracies, and Youth Participation in Democratic Life.

Sarah Harrison is assistant professorial research fellow at the London School of Economics and deputy director of the Electoral Psychology Observatory. She is the coauthor of Mapping Extreme Right Ideology, The Future of Our Democracies, and Youth Participation in Democratic Life.

British-born Julian Elfer is an award-winning New York City-based actor and audiobook narrator. With over 100 titles to his credit, Julian brings a unique facility for characterization in fiction and an empathy for the personalities and events of the past.

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