Listen to the Summary of Massimo Pigliucci's How to Be a Stoic in 20 minutes. Please note: This is a summary & not the original book. Stoicism began in Athens, Greece, in the year 300 BCE. It was founded by Zeno, a Phoenician merchant who became interested in philosophy after being shipwrecked on a voyage from Phoenicia to Peiraeus with a cargo of purple. He started a school that was called the Zenonians, after his nickname...