The Open Innovation Revolution: Essentials, Roadblocks, and Leadership Skills
Guy Kawasaki · Stefan Lindegaard
srp 2020. · Gildan Media · Pripovijeda Adam Verner
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O ovoj audioknjizi
The innovation role is changing rapidly as companies embrace the open innovation movement, seeking external partners to co-create future products and services. This changes the way companies organize for innovation and it requires a new mindset and new skills; it is no longer enough to just be a good project manager, researcher, engineer or leader. The Open Innovation Revolution is for professionals and companies that want to get a better understanding of open innovation.
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O autoru
Guy Kawasaki was born in Honolulu, Hawaii on August 30, 1954. He received a BA in psychology from Stanford University and an MBA from UCLA. He was the chief evangelist of Apple. He is the co-founder of Alltop.com and a founding partner at Garage Technology Ventures. His has written ten books including Enchantment, Reality Check, The Art of the Start, Rules for Revolutionaries, How to Drive Your Competition Crazy, Selling the Dream, and The Macintosh Way.
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