Sales Management Success: Optimizing Performance to Build a Powerful Sales Team
Warren Kurzrock
Nov 2019 · Gildan Media · Narrated by Steve Menasche
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7 hr 18 min
Unabridged
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About this audiobook
Sales Management Success: Optimizing Performance to Build a Powerful Sales Team contains a leading-edge training program that is filled with state-of-the-art approaches specifically designed for sales managers. Drawing on the author's experience as the CEO of Porter Henry & Co., Warren Kurzrock details the eight most critical abilities and strategies in the sales manager's job. The Porter Henry process has proven to routinely help teams and individuals multiply their bottom-line results.
While all major companies provide basic orientations for new sales managers, these sessions are usually focused on policy, procedure, product, and marketing information. Most companies spend huge amounts of money on sales training new employees but do little for sales manager development. Written for sales executives in an appealing, upbeat tone, the book is well-grounded in research and real-world experience, as well as proven ideas and tools. The eight strategies are supported with illustrative examples and quotes from successful sales executives. This must-have book contains the most up-to-date strategies for sales executives; offers compelling real-world examples; includes the ideas and tools that can be put into action immediately; and reinforces the immediate application and learning with assessments, exercises, and a professional toolbox.
While all major companies provide basic orientations for new sales managers, these sessions are usually focused on policy, procedure, product, and marketing information. Most companies spend huge amounts of money on sales training new employees but do little for sales manager development. Written for sales executives in an appealing, upbeat tone, the book is well-grounded in research and real-world experience, as well as proven ideas and tools. The eight strategies are supported with illustrative examples and quotes from successful sales executives. This must-have book contains the most up-to-date strategies for sales executives; offers compelling real-world examples; includes the ideas and tools that can be put into action immediately; and reinforces the immediate application and learning with assessments, exercises, and a professional toolbox.
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Anil Das
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October 13, 2020
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About the author
Warren Kurzrock is the veteran CEO of Porter Henry & Co., which is the oldest sales-force training company in the world. Kurzrock has experience in every facet of training development, including needs analyses, training, sales manager/leader performance, custom project design, strategy, and long-range planning.
Steve Menasche is a conservatory-trained actor, musician, and martial artist who has toured the world with West Side Story, Jesus Christ Superstar, and the American Folk Theatre. As a voice actor, he has completed over 250 audiobooks and has been featured in national radio and television campaigns.
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