Customer-Centricity in Organized Retailing: A Guide to the Basis of Winning Strategies

Contagious: Why Things Catch On

Dealing with Socially Responsible Consumers: Studies in Marketing

The 48 Laws of Power: by Robert Greene | Summary & Analysis

The Sustainability of Financial Innovation in E-Payment Systems

The Paradox of Choice: Why More Is Less, Revised Edition

COVID-19, Business, and Economy in Malaysia: Retrospective and Prospective Perspectives

Hacking Growth: How Today's Fastest-Growing Companies Drive Breakout Success

Socially Responsible Consumption and Marketing in Practice: Collection of Case Studies

Marketing to Gen Z: The Rules for Reaching This Vast--and Very Different--Generation of Influencers

The Basic Laws of Human Stupidity: The International Bestseller

Wiring the Winning Organization: Liberating Our Collective Greatness through Slowification, Simplification, and Amplification

The Psychology of Selling: Increase Your Sales Faster and Easier Than You Ever Thought Possible

Renewable Energy Engineering

Doughnut Economics: The must-read book that redefines economics for a world in crisis

Pre-Suasion: A Revolutionary Way to Influence and Persuade

Radical Candor: Fully Revised & Updated Edition: Be a Kick-Ass Boss Without Losing Your Humanity

Guerrilla Marketing, 4th Edition: Easy and Inexpensive Strategies for Making Big Profits from Your SmallBusiness

The Business Book: Big Ideas Simply Explained