Bundling 2.0 - Bundling Within and Across Sectors

Segments of the Middle East – Small and Medium Enterprises

Customer Analytics Gone Wrong – Eight Common Mistakes to Avoid When Deploying Customer Analytics Models

'Occasional' Customer Segmentation - Uncovering Hidden Truths About Customers

Finding Tomorrow's Valuable Customers Today

Where are Your Dealers? (Optimizing the Dealer Network)

Targeted Roamer Marketing – Maximizing Inbound Roamer Revenues

The Under-Tapped Banking Consumer Segments of the World – Ladies

Leveraging Internal Data to Target Competitor Customers

Maximizing Campaign Conversion Rates Using Analytics

Moving Beyond One-to-One Marketing - Getting Personal with Enterprise Customers

Wondering What Lies Ahead? The Power of Predictive Modeling

Ensuring Successful Business Partnerships

Customer Analytics Gone Wrong – Ten Common Mistakes To Avoid When Designing Customer Analytics Models

Uplifting ARPU By Designing Customer-Specific Handset Strategies

SMEs and Churn – 15 Key Factors Driving Them Away From Operators

Hype or the Real Deal? The Big Data Conundrum

Are Your Sales Channels Crisis Ready? (Revisiting Sales Channels)

Enabling Cross-Selling Across Group Companies By Centralizing Data

Your Customers Are Changing, Are You Following?