How to Write Copy That Sells: The Step-By-Step System for More Sales, to More Customers, More Often

How to Write a Good Advertisement

Ca$hvertising: How to Use More than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone

Scientific Advertising

Marketing Made Simple: A Step-by-Step StoryBrand Guide for Any Business

Hypnotic Writing: How to Seduce and Persuade Customers with Only Your Words

Building a StoryBrand: Clarify Your Message So Customers Will Listen

The Next Millionaire Next Door: Enduring Strategies for Building Wealth

The Copywriter's Handbook: A Step-By-Step Guide To Writing Copy That Sells (4th Edition)

Helping: How to Offer, Give, and Receive Help

The Carpenter: A Story About the Greatest Success Strategies of All

The Ultimate Sales Letter, 4th Edition: Attract New Customers, Boost Your Sales

Dear Founder: Letters of Advice for Anyone Who Leads, Manages, or Wants to Start a Business

Extreme Ownership: How U.S. Navy SEALs Lead and Win

Influence, New and Expanded: The Psychology of Persuasion

The Toyota Way (Second Edition): 14 Management Principles from the World's Greatest Manufacturer

Drive: The Surprising Truth About What Motivates Us

Bad Blood: Secrets and Lies in a Silicon Valley Startup

Screw It, Let's Do It: Lessons in Life and Business