給下一個科學小飛俠的37個備忘錄

· 利奇佳有限公司
Ebook
212
Pages
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About this ebook

《給下一個科學小飛俠的37個備忘錄》藉由南宮博士寫給幾位科學小飛俠的書信,談行銷企管概念、談上班哲學,將各種寓意藏在趣味故事之中。書中一篇〈南宮博士寫給阿丁的一封信〉至今仍是熱門網路轉寄信,亦使得該書成為網路傳奇之一。

About the author

火星爺爺
本名許榮宏,1966年生。成大電機系、東海企管研究所畢業。曾任職花旗銀行、滾石唱片、蕃薯藤、匯豐銀行、電視豆、新光證券。目前為企業講師,教授創新與故事行銷,客戶遍及兩岸百大企業。2014 TED X Taipei年會,以一則「跟沒有借東西」的8分鐘演講,一年半創下238萬點閱人次。

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