Email Marketing: The Entrepreneurs Guide To Creating A Thriving Email Marketing Business

Adidas Wilson
Ebook
43
Pages
Eligible
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About this ebook

The online marketplace is ever changing. A marketing tactic can be effective today and obsolete tomorrow. Email, however, keeps outperforming all the other marketing channels. Why is email so powerful? What makes it stay in power? It is easy to overlook email as a marketing channel. You may not find it trendy and exciting like Facebook. But it has key advantages over other channels. Take a look at the demographics of popular social media platforms. Women use Pinterest the most while Snapchat is for the younger generation. On the other hand, almost everyone has an email address.  People willingly submit their email addresses and they obviously expect to receive emails from you. The readiness of your subscribers naturally increases your conversion rates. If Facebook goes down, you lose your entire following. Email marketing allows you to have your own subscribers. Use social media to boost your email list. Automated marketing technology keeps on improving steadily and that is why email marketing is so effective. Being able to customize a customer’s experience and send targeted content to consumers drives more conversions and sales for businesses.  Email personalization has greatly contributed to a rise in open and click-through rates. Marketing technology has made the otherwise tedious task of personalizing emails very simple.

About the author

Adidas Wilson was born in Chicago, Illinois, surviving a near death experience driving off a bridge in an 18 wheeler and getting hit by a train. Adidas has dedicated his time and effort to educate, motivate, and inspire people around the world to make positive lifestyle changes. Adidas enrolled at the University of Phoenix graduating with a bachelor's in Healthcare Management. Also studying Health care Informatics - Master Degree program at Lipscomb University. Amazon Best Seller's List and mentioned in Entrepreneur Magazine. 

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