Advertising and Sales Promotion

Name: Advertising and Sales Promotion
Rating: 4.333333492279053 (171 reviews)

Knowledge Flow

Aug 2014 · Knowledge Flow

4.3

171 reviews

eBook

Pages

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About this eBook

This book Advertising and Sales Promotions deals with the dynamic conception of sales promotion and advertising that’s effect on the consumer. There may be many reasons why consumers frequently purchase a specific brand in a particular product category. But the success of a product depends on its ability to pull the consumers towards its brands.

In this content, it becomes imperative to take on a synoptic view of the subject of brand reliability and its connection with advertising and sales promotions of consumers. The book is an effort to look at the bang of Advertising and Sales promotion on brand changing behavior of consumers.

Ratings and reviews

4.3

171 reviews

Paul Gianni

14 February 2019

It might have good, useful information, but the editing was so poor, it was painful to read. I couldn't get past page 17.

62 people found this review helpful

AMIT PERSHAD

23 April 2020

Not detailed study but a good process flow understanding in regards to Advert and sales promo.

24 people found this review helpful

Susan Skelly

10 April 2023

Nothing to offer other than class notes from an intro to advertising. Too general to be of any help.

About the author

Knowledge Flow is an online education books platform that offers 100+ intuitive eBooks for education. You can explore our online catalog and read our easy to understand learning titles. We have over one million of readers across the world.

Our vision is always focused on serving educational books for students, teachers and professionals.

Our mission is to fully satisfy our readers and customer's needs through quality learning books to accelerate education.

Read books online for education visit: www.knowledgeflow.in

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