Challenging Beliefs: Memoirs of a Career
Mac 2012 · Penguin Random House South Africa
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Tim Noakes is one of the world’s leading authorities on the science behind sport and a successful sportsman in his own right. Through a lifetime of research, he has developed key scientific concepts in sport that have not only redefined the way elite athletes and teams approach their professions, but challenged conventional global thinking in these areas. In this new and updated edition of Challenging Beliefs, Noakes shares his views on everything from the myths perpetuated by the sports-drink industry to the prevalence of banned substances, the need to make rugby a safer sport and the benefits of a high-protein, low-carb diet. The teams and athletes with whom Noakes has worked make fascinating backdrops to these topics, highlighting the importance of science in sport in human terms. In providing an intimate look at the golden threads running through Noakes’s life and career, this remarkable book reveals the landmark theories and principles generated by one of the greatest minds in the history of sports science.
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Tim Noakes retired as professor of exercise and sports science at the University of Cape Town in 2014 and is currently an adjunct professor at the Cape Peninsula University of Technology. He is rated an A1 scientist by the National Research Foundation and is the co-founder of the Sports Science Institute of South Africa. Tim founded The Noakes Foundation to promote unbiased nutritional research into the effects of LCHF diets on all aspects of human health, and The Nutrition Network to promote online education for professional caregivers around the world on the medical value of this dietary intervention. He is the author of several books, including the bestselling The Real Meal Revolution and Lore of Nutrition.
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