Customer Relationship Manager Diploma - City of London College of Economics - 3 months - 100% online / self-paced

City of London College of Economics

Ebook

185

Pages

Eligible

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About this ebook

Overview

In this diploma course you will learn how to deal with customer issues best.

Content

- CRM Success Factors

- The Customer Service/Sales Profile

- Managing Your Customer Service/Sales Profile

- Choosing Your CRM Strategy

- Managing and Sharing Customer Data

- Tools for Capturing Customer Information

- Service-Level Agreements

- E-Commerce: Customer Relationship on the Internet

- Managing Relationships Through Conflict

- Fighting Complacency: The “Seven-Year Itch”

- Resetting Your CRM Strategy

Duration

3 months

Assessment

The assessment will take place on the basis of one assignment at the end of the course. Tell us when youfeel ready to take the exam and we’ll send you the assign- ment questions.

Study material

The study material will be provided in separate files by email / download link.

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