This book covers the basics of Content Marketing, answering basic questions about the subject:
What is content marketing?
Why are companies using content marketing? What are the benefits?
How can content marketing help us bring in more sales and leads?
Does content marketing work?
What are the best ways to build an audience with content?
How do you make money?
What's the best way to grow your audience?
What's the best way to build a business?
What are the best ways to build an audience with content?
How do you think content marketing can help you reach your customers' mobile and tablet audience?
What are some of the biggest challenges you face in content marketing?
How do we measure the effectiveness of content marketing?
Why are some companies successful with content marketing while others are not?
How do we determine whether the company should buy or build a content platform?
and much more!
The content of the book is powered by Contentyze.com
Przemek Chojecki is a PhD in mathematics, Forbes 30 under 30, CEO of Contentyze.com, a content generation platform.
He's passionate about content and content marketing, exploring what's possible with Internet Marketing.