David Farley, founder and consultant for Continuous Delivery Ltd., has been a programmer, software engineer, and systems architect since the early days of modern computing. He has shaped ground-breaking approaches that have transformed how developers and teams work. With Jez Humble, Farley coauthored the best-seller Continuous Delivery. As Head of Software Development for the London Multi Asset Exchange (LMAX), he built one of the world's fastest financial exchanges. One of the earliest adopters of agile techniques employing iterative development, continuous integration, and high levels of automated testing, he also coauthored the Reactive Manifesto. Dave also runs the popular and highly successful "Continuous Delivery" YouTube channel.