Graphic Design: The New Basics (Second Edition, Revised and Expanded): Edition 2
Jul 2015 · Chronicle Books
4.4star
33 reviewsreport
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About this ebook
"A longstanding excellent primer, in an equally excellent updated edition."—Print
Ellen Lupton and Jennifer Cole Phillips's celebrated introduction to graphic design, available in a revised and updated edition. Graphic Design: The New Basics (Second Edition, Revised and Expanded) explains the key concepts of visual language that inform any work of design. A foundational graphic design book for students, Lupton and Phillips explore the formal elements of design through visual demonstrations and concise commentary. From logos to letterhead to complex website design, this is a graphic design book for everyone, no matter your design project or focus.
Topics include:
• Color
• Texture
• Rhythm and balance
• Hierarchy
• Layers
• Grids
• And much more!
The new revised edition features new chapters on:
• Visualizing data
• Typography
• Modes of representation
• Gestalt principles
Sixteen new pages of student and professional work covering such topics as working with grids and designing with color make this a course adoption favorite in any graphic design program and graphic design school. Graphic Design: The New Basics is an invaluable introduction to the field of graphic design for beginners from two accomplished designers and design educators
Ellen Lupton and Jennifer Cole Phillips's celebrated introduction to graphic design, available in a revised and updated edition. Graphic Design: The New Basics (Second Edition, Revised and Expanded) explains the key concepts of visual language that inform any work of design. A foundational graphic design book for students, Lupton and Phillips explore the formal elements of design through visual demonstrations and concise commentary. From logos to letterhead to complex website design, this is a graphic design book for everyone, no matter your design project or focus.
Topics include:
• Color
• Texture
• Rhythm and balance
• Hierarchy
• Layers
• Grids
• And much more!
The new revised edition features new chapters on:
• Visualizing data
• Typography
• Modes of representation
• Gestalt principles
Sixteen new pages of student and professional work covering such topics as working with grids and designing with color make this a course adoption favorite in any graphic design program and graphic design school. Graphic Design: The New Basics is an invaluable introduction to the field of graphic design for beginners from two accomplished designers and design educators
Ratings and reviews
4.4
33 reviews
Full-Throttle & Busted Knuckles74
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November 2, 2022
Very in depth outlook, and explanations of Graphic Design. Easy to read and understand. Thanks Google Reads.
Francisco Neto
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January 24, 2023
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About the author
Ellen Lupton is the author of thirteen books with PAPress. She is senior curator of contemporary design at Cooper-Hewitt, Smithsonian Design Museum.
Jennifer Cole Phillips is principal of J. Cole Phillips Design. Lupton and Phillips are directors of the Graphic Design MFA program at the Maryland Institute College of Art and the recipient of numerous awards for their work as designers and educators.
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