Islamic Tourism: Management of Travel Destinations

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Islamic tourism is tourism primarily undertaken by its followers within the Muslim world. It is not just motivated by religious feeling--it also includes participants pursuing similar leisure experiences to non-Muslims but within the parameters set by Islam, and destinations are therefore not necessarily locations where Shari'a or full Islamic law is enacted.

Demand for Islamic tourism destinations is increasing as the Muslim population expands worldwide, with the market forecast to be worth US$238 billion by 2019. This book bridges the ever-widening gap between specialists within the religious, tourism, management and education sectors through a collection of contemporary perspectives. It provides practical applications, models and illustrations of religious tourism and pilgrimage management from a variety of international perspectives and introduces theories and models in an accessible structure. The book:

- Includes a range of contemporary case studies of religious and pilgrimage activity
- Covers ancient, sacred and emerging tourist destinations
- Reviews new forms of pilgrimage, faith systems and quasi-religious activities

A timely re-assessment of the increasing linkages and interconnections between Muslim consumers, this book provides an important overview of the subject for researchers of religious tourism, pilgrimage and related subjects.

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Dr Ahmad Jamal is actively involved in conducting academic research in marketing related areas. He has considerable experience in teaching and research and has established a significant reputation nationally and internationally within my area of specialism. Jamal's areas of research include consumer behaviour, ethnic marketing, branding and applications of self-concept. Jamal has published widely in acclaimed academic journals, and has reviewed for a number of academic journals including the European Journal of Marketing, Journal of Strategic Marketing, International Journal of Bank Marketing, Journal of Consumer Behaviour, Journal of Retailing and Consumer Services and Journal of Global Business Advancement. Dr Razaq Raj is Principal Lecturer in the Leeds Business School. His research interests include community events, outdoor events, economic impacts, religious tourism, cultural festivals and sustainable tourism, cultural diversity in events management and international tourism. Dr Razaq Raj is the author of the textbooks Religious Tourism and Pilgrimage Management: An International Perspective, Event Management: An integrated and practical approach and Event Management and Sustainability. Dr Razaq Raj is also a board member of international journals and academic associations. Editor of International Journal of Religious Tourism and Pilgrimage Editor of International Journal of Islands Research Editor of International Journal of Islamic Tourism Series Editor, CABI Religious Tourism and Pilgrimage Book Series Dr. Kevin Griffin, MA, PhD. Having studied teaching then tourism organization and historic settlement, I worked in a number of Geography Departments in the Dublin / Kildare area. Since 2001 I have worked at the DIT where I am actively involved in teaching and researching a broad range of tourism topics with particular specialism in both heritage and sustainable tourism. Editor in Chief, International Journal of Religious Tourism and Pilgrimage, International Journal of Tour Guiding Research, and International Journal of Islands Research. Series Editor, CABI Religious Tourism and Pilgrimage Book Series. My main areas of academic interest include: Tourism and Sustainability / Environmental Issues, Heritage Tourism, Religious Tourism / Pilgrimage, Social Tourism, Teaching Methodologies and Tourism Local History / Heritage.

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