The 'English Patient': BMW withdraws from Rover Longbridge
Johannes Weber
Mar 2007 · GRIN Verlag
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13
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About this ebook
Seminar paper from the year 2005 in the subject Business economics - Business Ethics, Corporate Ethics, grade: 2,0, University of Hull, course: BA Management Course work in Ethics & Management, language: English, abstract: When talking about the main stakeholders in this case, you can keep to Donaldson’s and Preston’s model which shows different types (see fig. 1). A stakeholder generally is “defined as ‘those groups who are vital to the survival and success of the corporation’ and as ‘any group or individual who can affect or is affected by the achievement of the organization’s objectives’” (Boatright, 2003, 390). Crane and Matten, however, take competitors as main stakeholders into account as well (Crane and Matten, 2004), which completes the main stakeholder network within this case of BMW and Rover. [...]
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