Semiotics, a long-established discipline of signs, offers a rich philosophical and theoretical foundation for understanding information systems. This book demonstrates how applying the framework of semiotics to an organisation can provide insights into its communication needs, and as a result, enhance the design of its information system. The authors demonstrate how organisations collect, process, represent, store and consume information through a complex system which is aligned to support its objectives and enhance performance.
Organisational Semiotics for Business Informatics clearly introduces the basic principles and describes a set of methods and techniques rooted in organisational semiotics. These have been applied to business applications; demonstrated through real life case studies. This ground-breaking book has the potential to transform the theoretical understanding of information systems into the basis of a scientific discipline.
Professor Kecheng Liu is Director of the Informatics Research Centre, Henley Business School at Reading, UK. He is a leading figure in Organisational Semiotics with extensive research into information systems and business informatics over the past 20 years.
Dr Weizi Li is a lecturer in business informatics, University of Reading, UK. Since completing her PhD in applied semiotics in systems architecture for digital hospitals, her research has focussed on co-design methodology for business and IT systems