Central themes include the power of storytelling in shaping societal views. Through case studies, it demonstrates how narratives across different media forms impact culture. The book explores various genres—drama, comedy, sci-fi, and fantasy—and their roles in reflecting and shaping cultural norms. It also addresses the representation of race, ethnicity, gender, sexuality, and disability in media, emphasizing both progress and ongoing challenges.
We explore media's political influence, the evolution of news consumption, and the growing impact of social media on public opinion. It further examines the business aspects of entertainment, including Hollywood’s global reach, the evolution of the music industry, and the cultural significance of gaming.
Additional discussions cover the digital revolution, the role of AI in media, and the transformative effects of VR/AR technologies. The book concludes by reflecting on media's influence on self-perception, consumerism, and future trends, urging readers to critically engage with its evolving cultural impact.
"The Cultural Impact of Entertainment" is intended for students, media professionals, filmmakers, Journalists, film producers, film directors and general readers interested in understanding how media shapes and reflects culture. It offers insights into historical developments, current trends, and cultural influences across various forms of entertainment.
Maria Johnsen, originating from Trondheim, Norway, boasts a diverse array of expertise encompassing AI computer engineering, film and TV investment, writing, directing, producing, poetry, and digital marketing. Growing up in a multilingual environment laid the foundation for Maria's linguistic prowess. Her academic journey traversed various disciplines, including Information Technology, Informatics, Beauty Arts and Culture, Computer Engineering, and Film Production.
Maria's exceptional contributions have earned her prestigious accolades such as the International Star Award for quality leadership, innovation, and excellence in 2019. Her impactful films, available on platforms like Amazon Prime, have captivated audiences in 175 countries. Complementing her filmmaking success, Maria has authored 64 books in English, German, French, Spanish, Japanese, and Dutch, including educational materials for postgraduate studies, showcasing her global influence as a published author.
Her literary repertoire extends to non-fiction works utilized in post-graduate programs at esteemed universities across North America and Europe. Titles such as "Search Engine Revolution," "The Business of Filmmaking: Building a Business and Networking Strategies in the Movie Industry," "AI in Digital Marketing," "The Future of Artificial Intelligence in Digital Marketing: The Next Big Technological Break," "Blockchain in Digital Marketing: A New Paradigm of Trust," "Multilingual Digital Marketing: Managing for Excellence in Online Marketing," and "Sales in The Age Of Intelligent Web" underscore her expertise in digital marketing and emerging technologies.
Maria's educational journey transcended borders, with stints at institutions like Sorbonne University in Paris, Kharkov University in Ukraine, and engagements in Changchun, China, where she mastered Korean and Chinese. She has shared her knowledge by instructing English, French, and Russian to undergraduate and postgraduate students, notably achieving a 70% success rate with her students earning scholarships for further studies in the US and Canada.
As an entrepreneur, Maria founded Golden Way Media, a company dedicated to promoting businesses globally. Based in London, UK, she manages Golden Way Media Films and Golden Way Media, a digital marketing firm in Norway. Recognized as a top digital marketing influencer worldwide and among the top 100 global influencers in artificial intelligence (A.I.) and Fintech by Onalytica in 2016, Maria continues to excel across diverse domains, penning commercially viable screenplays and leaving an indelible mark on the cinematic landscape.