Social Media Analytics: Insights and Strategies for Social Media Data
Michael Roberts
Richards Education
Ebook
155
Pages
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About this ebook
"Social Media Analytics: Insights and Strategies for Social Media Data" is your definitive guide to understanding and leveraging the power of social media data. In today's digital age, social media platforms generate vast amounts of valuable data that can drive business decisions, enhance marketing strategies, and understand customer behaviors. This comprehensive book covers the fundamental principles, advanced techniques, and practical applications of social media analytics. Whether you're a marketer, analyst, business owner, or researcher, this book equips you with the knowledge and tools to harness social media data effectively. Dive into topics such as sentiment analysis, influencer identification, campaign optimization, and beyond, and unlock actionable insights to propel your social media strategies forward.
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