Multinationals in China: Business Strategy, Technology and Economic Development

·
· Springer
E-knjiga
159
Broj stranica
Ocjene i recenzije nisu potvrđene  Saznajte više

O ovoj e-knjizi

Though it's widely understood that inward foreign direct investment has played a major role in mediating China's emergence into the international economic system, how and why MNEs have implemented their involvement as part of their global strategy is less well understood. This book explores the nature of the MNE in this era of globalization.

O autoru

ROBERT PEARCE is Professor of International Business Emeritus at the University of Reading, UK. He has published extensively in the areas of international business and economics. His current research interests are in the global strategies of MNEs, their creation and application of technology and the application of these aspects of their behaviour to issues in economics His most recent book, co-authored with Marina Papanastassiou is The Strategic Development of Multinationals.

SI ZHANG received her doctorate from the University of Reading, UK. She is an associate of the China in Comparative Perspective Network (CCPN) centre at the London School of Economics and Political Science, UK, and the John H Dunning Centre of International Business at the University of Reading.

Ocijenite ovu e-knjigu

Recite nam šta mislite.

Informacije o čitanju

Pametni telefoni i tableti
Instalirajte aplikaciju Google Play Knjige za Android i iPad/iPhone uređaje. Aplikacija se automatski sinhronizira s vašim računom i omogućava vam čitanje na mreži ili van nje gdje god da se nalazite.
Laptopi i računari
Audio knjige koje su kupljene na Google Playu možete slušati pomoću web preglednika na vašem računaru.
Elektronički čitači i ostali uređaji
Da čitate na e-ink uređajima kao što su Kobo e-čitači, morat ćete preuzeti fajl i prenijeti ga na uređaj. Pratite detaljne upute Centra za pomoć da prenesete fajlove na podržane e-čitače.