Company of One: Why Staying Small is the Next Big Thing for Business
Jan 2019 · Penguin UK
4.3star
10 reviewsreport
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272
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About this ebook
What if the real key to a richer and more fulfilling career was not to create and scale up a new business, but rather, to be able to work for yourself, determine your own hours and become a (highly profitable) and sustainable company of one? Suppose the better-and smarter-solution is simply to remain small?
Company of One is a refreshing new approach centered on staying small and avoiding growth, for any size of business. Not as a freelancer who only gets paid on a per piece basis, and not as an entrepreneurial start-up that wants to scale up as soon as possible, but as a small business that is deliberately committed to staying that way. By staying small, you can have freedom to pursue more meaningful pleasures in life, and avoid the headaches that result from dealing with employees, long meetings, or worrying about expansion. Company of One introduces this unique business strategy and explains how to make it work for you, including how to generate cash flow on an ongoing basis.
Paul Jarvis left the corporate world when he realized that working in a high-pressure, high-profile world was not his idea of success. Instead, he now works for himself out of his home, and lives a much more rewarding and productive life. He no longer has to contend with an environment that constantly demands more productivity, more output and more growth.
In Company of One, Jarvis explains how you can do the same, including planning to set up, determining desired revenues and keeping clients happy, and of course, doing all this on your own.
Company of One is a refreshing new approach centered on staying small and avoiding growth, for any size of business. Not as a freelancer who only gets paid on a per piece basis, and not as an entrepreneurial start-up that wants to scale up as soon as possible, but as a small business that is deliberately committed to staying that way. By staying small, you can have freedom to pursue more meaningful pleasures in life, and avoid the headaches that result from dealing with employees, long meetings, or worrying about expansion. Company of One introduces this unique business strategy and explains how to make it work for you, including how to generate cash flow on an ongoing basis.
Paul Jarvis left the corporate world when he realized that working in a high-pressure, high-profile world was not his idea of success. Instead, he now works for himself out of his home, and lives a much more rewarding and productive life. He no longer has to contend with an environment that constantly demands more productivity, more output and more growth.
In Company of One, Jarvis explains how you can do the same, including planning to set up, determining desired revenues and keeping clients happy, and of course, doing all this on your own.
Ratings and reviews
4.3
10 reviews
Paul Mariager
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June 11, 2019
Far more than an anti-growth book on alternative business teachings; this book gives the reader teachings on being a good human. The evidence shows the bonus from being a good human is that it will also make you good at business. Less growth, more humanity. It is a message that strongly resonated with me. While the company of one model is said to be applicable of business at any scale, this book set my mind racing on my own company of one. Better still, this book offers the blueprint for any wannabe company of one: have purpose, start small, launch quickly, continuously improve, develop and deepen relationships and to focus on the interests and success of customers. Thereafter? Well the one rule for a company of one of course: "stay attentive to those opportunities that require growth and question them before taking them". Impressive and empowering.
1 person found this review helpful
Kai Chong Gui
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March 12, 2023
Awesome!
Anil Das
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November 14, 2021
AÀA BOSS NETWORK
About the author
As a corporate tech designer and internet consultant, Paul Jarvis spent years working with professional athletes like Warren Sapp, Steve Nash and Shaquille O'Neal with their online presence, and with large companies like Yahoo, Microsoft, Mercedes-Benz and Warner Music. He then migrated to working with online entrepreneurs like Marie Forleo, Danielle LaPorte and Kris Carr to help build their brands. Since becoming a company of one, he spends his time writing, podcasting, and creating online courses for more than 13,500 students. He lives with his wife on an island off the coast of Vancouver.
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