The Perception of People: Integrating Cognition and Culture

To answer these questions the book examines models of person perception and provides an up-to-date and detailed account of the central psychological research in this area, focusing in particular on the social cognitive approach. It also considers and reflects on the involvement of culture in cognition, and includes coverage of relevant research in culture and language that influence the way we think and speak about others.

As well as providing a valuable text in social psychology, The Perception of People also offers a direction for the integration of ideas from cognitive and social psychology with those of cultural psychology, anthropology, sociology, philosophy and social history. Clear explanation of modern research is placed in historical and cultural context to provide a fuller understanding of how psychologists have worked to understand how people interpret the world around them and make sense of the people within it.

Ideal reading for students of social psychology, this engaging text will also be useful in subject areas such as communication studies and media studies, where the perception of people is highly relevant.