The Hollywood Brand: Movies and American Modernity
Peter Catapano
Jan 2018 · Routledge
Ebook
172
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About this ebook
The Hollywood Brand traces the development of the moving picture from its humble roots as an object of mass amusement to its transformation into an art form worthy of exhibition in museums and academic study in leading universities. This book provides historical context to the ideas that coalesce to create the iconic Hollywood brand that comes to define American identity.
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