Relentlessly Relevant: 50 ways to innovate
Mai 2015 · Penguin Random House South Africa
5,0star
1 Rezensionreport
E-Book
208
Seiten
family_home
Zulässig
info
reportBewertungen und Rezensionen werden nicht geprüft Weitere Informationen
Über dieses E-Book
Brace yourself ... the rules of consumer engagement have changed. Your customers no longer care about legacy – what matters to them is how you are innovating into their world today. The classic ‘solve a problem’ approach that industry giants have always employed is no longer relevant. Consumers want switched-on, creative responses to their needs and desires. In Relentlessly Relevant, business guru Douglas Kruger explores the field of innovation, reducing its subject matter to the simple starting points you need to become an industry trendsetter. It pinpoints the levers within your own business crying out for innovation, as well as the areas you should leave alone at all costs, and it teaches you to change your traditional way of thinking, altering how you relate to your customers’ immediate reality. Using examples from local and international brands, this book shows you don’t have to be a tech giant to innovate, but you do need to know how to think in the right patterns. This is a business imperative. Innovators of today will own their industries tomorrow by constantly asking, ‘How can we become relentlessly relevant?’
Bewertungen und Rezensionen
5,0
1 Rezension
Autoren-Profil
Douglas Kruger is an international speaker, and the author of ten business books with Penguin, including bestselling titles like Own Your Industry: How to Position Yourself as an Expert, and Poverty Proof: 50 Ways to Train Your Brain for Wealth. Douglas has been inducted into the ‘Speakers Hall of Fame’ and hosts a popular daily YouTube show called From Amateur to Expert. The Man Who Never Was is his first novel.
Dieses E-Book bewerten
Deine Meinung ist gefragt!
Informationen zum Lesen
Smartphones und Tablets
Nachdem du die Google Play Bücher App für Android und iPad/iPhone installiert hast, wird diese automatisch mit deinem Konto synchronisiert, sodass du auch unterwegs online und offline lesen kannst.
Laptops und Computer
Im Webbrowser auf deinem Computer kannst du dir Hörbucher anhören, die du bei Google Play gekauft hast.
E-Reader und andere Geräte
Wenn du Bücher auf E-Ink-Geräten lesen möchtest, beispielsweise auf einem Kobo eReader, lade eine Datei herunter und übertrage sie auf dein Gerät. Eine ausführliche Anleitung zum Übertragen der Dateien auf unterstützte E-Reader findest du in der Hilfe.
