Global Economies: Rethinking BRICs, Emerging Markets & Other Outdated Classifications
Nov 2014 · Atma Global
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About this ebook
How do businesses evaluate world economies; what are developed and developing economies and how do they differ; and, how do professionals evaluate the expanding set of emerging-market countries, which started with the BRIC countries (i.e., Brazil, Russia, India, and China) and has now expanded to include twenty-eight countries?
Effective global managers need to be able to identify the markets that offer the best opportunities for their products and services. Savvy global managers realize that to be effective in a country, they need to know its recent political, economic, and social history. This helps them evaluate not only the current business opportunity, but also the risk of political, economic, and social changes that can impact their business.
bWise: Global Economies explores how we think about economic classifications for countries in a constantly evolving world -- as well as offer practical tips for global professionals to identify and monitor the expanding group of emerging markets for the best opportunities for their products and services.
Understand in greater detail how globalization is impacting the U.S., the European Union, Japan, Brazil, Russia, India, China, the U.A.E, South Africa and other countries in Africa and the Middle East.
Table of Contents
Introduction: Rethinking BRICs, Emerging Markets & Other Outdated Classifications
Chapter 1: Classifying World Economies
1.1 Statistics Used in Classifications
1.2 Why Does All This Matter to Global Business?
Chapter 2: Understanding the Developed World
2.1 The United States
2.2 European Union
2.3 Japan
Chapter 3: Developing World
3.1 The Middle East
3.2 Africa
3.3 How Do Developing Countries Become Emerging Markets?
Chapter 4: Emerging Markets
4.1 Key Emerging Markets
4.2 India
4.3 China
4.4 Brazil
4.5 Russia
4.6 South Africa
Chapter 5: bWise Tips: Researching the Local Market
bWise Global Economies is part of Atma Global’s bWise – Business Wisdom Worldwide-- series.
Engaging, concise, and informative country, culture, and global business guides for professionals, educators, students, and global enthusiasts. Maximize your success potential and satisfy your curiosity as you learn about countries, cultures, and timely global business topics.
Edu-taining Content. Our philosophy is that learning should be enjoyable, engaging and user friendly, regardless of how, where, and when you choose to access it.
Useful insight needs more than 140 characters. Our approach is not to “spoon feed” you a bunch of do’s and don’ts, rather we look to give you an in-depth, straightforward perspective of a culture, country or a global business topic so that you can extract the information you need and want.
Context. We believe that it’s essential to know about how’s and why’s behind a topic. Whether the attitudes towards work and business interactions, business protocols, or the way people communicate – much has to do with the overall context in which society operates. History, government, politics, geography, and a host of other factors all play into this equation as well. More than just a presentation of facts, our essential learning content provide a reliable, comprehensive proprietary analysis about a business culture or global business topic.
Effective global managers need to be able to identify the markets that offer the best opportunities for their products and services. Savvy global managers realize that to be effective in a country, they need to know its recent political, economic, and social history. This helps them evaluate not only the current business opportunity, but also the risk of political, economic, and social changes that can impact their business.
bWise: Global Economies explores how we think about economic classifications for countries in a constantly evolving world -- as well as offer practical tips for global professionals to identify and monitor the expanding group of emerging markets for the best opportunities for their products and services.
Understand in greater detail how globalization is impacting the U.S., the European Union, Japan, Brazil, Russia, India, China, the U.A.E, South Africa and other countries in Africa and the Middle East.
Table of Contents
Introduction: Rethinking BRICs, Emerging Markets & Other Outdated Classifications
Chapter 1: Classifying World Economies
1.1 Statistics Used in Classifications
1.2 Why Does All This Matter to Global Business?
Chapter 2: Understanding the Developed World
2.1 The United States
2.2 European Union
2.3 Japan
Chapter 3: Developing World
3.1 The Middle East
3.2 Africa
3.3 How Do Developing Countries Become Emerging Markets?
Chapter 4: Emerging Markets
4.1 Key Emerging Markets
4.2 India
4.3 China
4.4 Brazil
4.5 Russia
4.6 South Africa
Chapter 5: bWise Tips: Researching the Local Market
bWise Global Economies is part of Atma Global’s bWise – Business Wisdom Worldwide-- series.
Engaging, concise, and informative country, culture, and global business guides for professionals, educators, students, and global enthusiasts. Maximize your success potential and satisfy your curiosity as you learn about countries, cultures, and timely global business topics.
Edu-taining Content. Our philosophy is that learning should be enjoyable, engaging and user friendly, regardless of how, where, and when you choose to access it.
Useful insight needs more than 140 characters. Our approach is not to “spoon feed” you a bunch of do’s and don’ts, rather we look to give you an in-depth, straightforward perspective of a culture, country or a global business topic so that you can extract the information you need and want.
Context. We believe that it’s essential to know about how’s and why’s behind a topic. Whether the attitudes towards work and business interactions, business protocols, or the way people communicate – much has to do with the overall context in which society operates. History, government, politics, geography, and a host of other factors all play into this equation as well. More than just a presentation of facts, our essential learning content provide a reliable, comprehensive proprietary analysis about a business culture or global business topic.
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About the author
Atma Global is a leading-edge developer and publisher of innovative global learning solutions, focusing on countries, cultures, and global business topics. The firm’s mission is to develop best-of-class, engaging learning solutions and products to enable people of all ages understand and successfully interact with people from other cultures.
Sanjyot P. Dunung is president of Atma Global. She also authors books and articles on doing business internationally and entrepreneurship; appears on global media outlets; and speaks on issues related to international business, global cultures, entrepreneurship, and women entrepreneurs.
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