Strategic Management of Innovation and Design

· Cambridge University Press
Электронная кніга
488
Старонкі
Ацэнкі і водгукі не спраўджаны  Даведацца больш

Пра гэту электронную кнігу

There is now widespread agreement that innovation holds the key to future economic and social prosperity in developed countries. Experts studying contemporary capitalism also agree that the battle against unemployment and relocations can only be won through innovation. But what kind of innovation is required and what is the best way to manage, steer and organize it? Grounded on experiences of innovative firms and based on recent design theories, this book argues that instead of relying on traditional R&D and project management techniques, the strategic management of innovation must be based on innovative design activities. It analyses and explains new management principles and techniques that deal with these activities, including innovation fields, lineages, C-K (Concept-Knowledge) diagrams and design spaces. The book is ideal for advanced courses in innovation management in industrial design schools, business schools, engineering schools, as well as managers looking to improve their practice.

Звесткі пра аўтара

Pascal Le Masson is Professor of Design, Innovation and Management at Mines ParisTech. He is a professor of the Chair of Design Theory and Methods for Innovation and the head of the Engineering Design and Management Curricula. His work focuses on the management of innovative design capabilities. He is working with leading companies in innovation management (such as Renault, STmicroelectronics, Dassault Systèmes, Saab Aerospace, Schlumberger, Vallourec–Mannesmann and Areva), in partnerships with a number of leading universities, including Chalmers University of Technology, Aachen RWTH, Stanford University, Carnegie Mellon and Tel Aviv University.

Benoit Weil is Professor of Design and Management at the Centre for Management Science (CGS) at École des Mines, Paris.

Armand Hatchuel is Professor of Industrial Design and Management and Deputy Director of the Centre for Management Science (CGS) at École des Mines, Paris.

Ацаніце гэту электронную кнігу

Падзяліцеся сваімі меркаваннямі.

Чытанне інфармацыb

Смартфоны і планшэты
Усталюйце праграму "Кнігі Google Play" для Android і iPad/iPhone. Яна аўтаматычна сінхранізуецца з вашым уліковым запісам і дазваляе чытаць у інтэрнэце або па-за сеткай, дзе б вы ні былі.
Ноўтбукі і камп’ютары
У вэб-браўзеры камп’ютара можна слухаць аўдыякнігі, купленыя ў Google Play.
Электронныя кнiгi i iншыя прылады
Каб чытаць на такіх прыладах для электронных кніг, як, напрыклад, Kobo, трэба спампаваць файл і перанесці яго на сваю прыладу. Выканайце падрабязныя інструкцыі, прыведзеныя ў Даведачным цэнтры, каб перанесці файлы на прылады, якія падтрымліваюцца.