Summary of Frenemies by Ken Auletta

·
QuickRead.com
5,0
1 arvustus
E-raamat
17
lehekülge
Sobilik
Hinnangud ja arvustused pole kinnitatud.  Lisateave

Teave selle e-raamatu kohta

Frenemies (2018) examines the tumultuous, love-hate relationship between the marketing and advertising industries.


Taking its name from the toxic friendship model which leaves both parties wondering if they’re friends or enemies, Frenemies considers the disruption which has destabilized our traditional conceptualization of marketing and advertising. Taking a closer look at the effect of the internet age, Auletta theorizes that technological advances have forced our industries to adapt and evolve in ways which are both toxic and beneficial. 


Do you want more free book summaries like this? Download our app for free at https://www.QuickRead.com/App and get access to hundreds of free book and audiobook summaries.


DISCLAIMER: This book summary is meant as a preview and not a replacement for the original work. If you like this summary please consider purchasing the original book to get the full experience as the original author intended it to be. If you are the original author of any book on QuickRead and want us to remove it, please contact us at [email protected].

Hinnangud ja arvustused

5,0
1 arvustus

Hinnake seda e-raamatut

Andke meile teada, mida te arvate.

Lugemisteave

Nutitelefonid ja tahvelarvutid
Installige rakendus Google Play raamatud Androidile ja iPadile/iPhone'ile. See sünkroonitakse automaatselt teie kontoga ja see võimaldab teil asukohast olenemata lugeda nii võrgus kui ka võrguühenduseta.
Sülearvutid ja arvutid
Google Playst ostetud audioraamatuid saab kuulata arvuti veebibrauseris.
E-lugerid ja muud seadmed
E-tindi seadmetes (nt Kobo e-lugerid) lugemiseks peate faili alla laadima ja selle oma seadmesse üle kandma. Failide toetatud e-lugeritesse teisaldamiseks järgige üksikasjalikke abikeskuse juhiseid.