The Book Marketing Audit

Kilby Blades

2019年4月 · Luxe Press

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この電子書籍について

Does it feel like you’ve tried everything to market your book and you’re not selling the number you want? Have you read countless how-to articles and bought expensive courses promising a kick in sales? Most book marketing advice is imitation-based and rigid. It makes bold assumptions about your brand. And it might not align at all to your library, resources or career stage.

The Book Marketing Audit distills what I’ve learned as a 15-year digital marketing veteran and 25-time-award-winning author to offer customizable, action-oriented advice. It will show you why your current marketing isn't working and teach you to stop copying tactics that can't work for your library--to focus on smart opportunities revealed by your own brand insights.

The auditing mindset is what separates amateur marketers from professionals. Auditing exposes costly flaws and dangerous risks. It cares less about helping you fly faster down the track you’re already on and more about making sure you’re on the right track. It will improve your decision-making, place you in control, and salvage your sanity, your money, and your time.

著者について

Kilby Blades is a USA Today bestselling author of Romance and Women's Fiction. Her debut novel, Snapdragon, was a HOLT Medallion finalist, a Publisher's Weekly BookLife Prize Semi-Finalist, and an IPPY Award medalist. Kilby was honored with an RSJ Emma Award for Best Debut Author in 2018, and has been lauded by critics for "easing feminism and equality into her novels" (IndieReader) and "writing characters who complement each other like a fine wine does a good meal" (Publisher's Weekly).