Work Smarter with Social Media: A Guide to Managing Evernote, Twitter, LinkedIn, and Your Email

· Harvard Business Review Press
Ebook
300
Pages
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About this ebook

Build your social media strategy.From managing email to building a social media presence, making smart use of technology is essential to professional success in a digital world. But using all these tools can quickly lead to digital overload. In this comprehensive guide from social media expert Alexandra Samuel, you’ll find out how to use the social web to achieve your professional goals—without letting it overwhelm you.

Find out what social media power users do to:
• Tame the email backlog and focus on the messages that matter most
• Build professional relationships that advance your career using Twitter and LinkedIn
• Increase your professional visibility online by using HootSuite to schedule social media updates
• Keep your most important work front-and-center with a digital notetaking system
• Integrate these tools to get the most out of each one, and make them even more powerful together

About the author

Alexandra Samuel is a digital researcher, writer, and speaker with two decades of experience on the forefront of the social web. She has led social media R&D for customer intelligence leader Vision Critical, directed the research for Don Tapscott’s Governance in the Digital Economy program, and founded one of the world’s first social media agencies, Social Signal. Her work has appeared in Harvard Business Review, the Wall Street Journal, Atlantic.com and Oprah.com. Alexandra holds a PhD in Political Science from Harvard University.

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