मैकडोनाल्ड्स को सेवा (सर्विस) ब्रांड माना जाता है। मई 2017 में ‘फोर्ब्स’ पत्रिका ने 3 प्रतिशत वार्षिक बढ़त के साथ मैकडोनाल्ड्स का ब्रांड मूल्य 40.3 अरब डॉलर व ब्रांड राजस्व 85 अरब डॉलर आँका था और विश्व के 100 सबसे मूल्यवान ब्रांड सूची में नौवें स्थान पर रखा था।
MCDONALD'S KE SUCCESS SECRETS by PRADEEP THAKUR: This book provides insights into the success story of McDonald's, the world-renowned fast-food chain. With its focus on business and entrepreneurship, "MCDONALD'S KE SUCCESS SECRETS" is a must-read for anyone interested in the world of fast food and franchising.
Key Aspects of the Book "MCDONALD'S KE SUCCESS SECRETS":
Business and Entrepreneurship: The book offers insights into the world of fast food and franchising, showcasing the strategies and principles used by McDonald's to achieve success.
Marketing and Branding: The book focuses on the importance of marketing and branding in building successful businesses, providing valuable information about the principles and strategies of effective marketing.
Contemporary Relevance: The book highlights the contemporary relevance of these issues, showcasing the enduring impact of McDonald's on the fast-food industry and modern society.
PRADEEP THAKUR is an author and entrepreneur who has written extensively on business and entrepreneurship. "MCDONALD'S KE SUCCESS SECRETS" is one of his popular works.