Erfolgsfaktoren im Business-to-Consumer-E-Commerce
Mar 2013 · Unternehmensführung und Marketing Book 38 · Springer-Verlag
Ebook
317
Pages
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About this ebook
About the author
Dr. Christian Böing promovierte bei Prof. Dr. Dr. h.c. mult. Heribert Meffert am Institut für Marketing der Universität Münster.
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