Mindless Eating: Why We Eat More Than We Think
Dec 2006 · Bantam
4.4star
37 reviewsreport
Ebook
288
Pages
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About this ebook
This book will literally change the way you think about your next meal.
Food psychologist Brian Wansink revolutionizes our awareness of how much, what, and why we’re eating—often without realizing it. His findings will astound you.
• Can the size of your plate really influence your appetite?
• Why do you eat more when you dine with friends?
• What “hidden persuaders” are used by restaurants and supermarkets to get us to overeat?
• How does music or the color of the room influence how much—and how fast—we eat?
• How can we “mindlessly” lose—instead of gain—up to twenty pounds in the coming year?
Starting today, you can make more mindful, enjoyable, and healthy choices at the dinner table, in the supermarket, at the office—wherever you satisfy your appetite.
Food psychologist Brian Wansink revolutionizes our awareness of how much, what, and why we’re eating—often without realizing it. His findings will astound you.
• Can the size of your plate really influence your appetite?
• Why do you eat more when you dine with friends?
• What “hidden persuaders” are used by restaurants and supermarkets to get us to overeat?
• How does music or the color of the room influence how much—and how fast—we eat?
• How can we “mindlessly” lose—instead of gain—up to twenty pounds in the coming year?
Starting today, you can make more mindful, enjoyable, and healthy choices at the dinner table, in the supermarket, at the office—wherever you satisfy your appetite.
Ratings and reviews
4.4
37 reviews
Nilo Lima
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March 5, 2017
So, even though, it goes too much around calories, the author is amazing in explaining in details though group studies and researches how we are impacted by unconscious food choices every day.
Angelina Lee
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January 2, 2015
It's all about the food fact that will open up your mind in a very transparent and real.
Iam D
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October 18, 2014
Loved the strategies and the awareness this books uncovers.
1 person found this review helpful
About the author
Brian Wansink, Ph.D., is an Iowa native and earned his doctorate at Stanford University. He is the John S. Dyson Professor of Marketing and of Nutritional Science at Cornell University, where he is Director of the Cornell Food and Brand Lab. The author of three profesional books on food and consumer behavior, he lives with his family in Ithaca, New York, where he enjoys both French food and French fries each week.
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