JON ADAMS Professor of Public Health at the University of Technology Sydney, Australia, and holds an NHMRC Career Development Fellowship in CAM and women's health. He is Executive Director of the Network of Researchers in the Public Health of Complementary and Alternative Medicine (NORPHCAM) www.norphcam.org and a Senior Fellow of the International Brisbane Initiative at the Department of Primary Health Care, University of Oxford. Jon is also National Convenor of the 'Evidence, Research and Policy in Complementary Medicine' Special Interest Group at the Public Health Association of Australia, Associate Editor for the peer-reviewed journals Complementary Therapies in Medicine, Journal of Acupuncture and Meridian Studies and BMC Complementary and Alternative Medicine as well as Regional Co-Editor for the European Journal of Integrative Medicine.