Create the Future: Tactics for Disruptive Thinking
Jeremy Gutsche
Dec 2023 · Gildan Media · Narrated by Walter Dixon
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Audiobook
6 hr 28 min
Unabridged
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About this audiobook
Create the Future is an exciting guidebook for disruptive thinking, innovation, and change, paired with The Innovation Handbook, an updated version of the award-winning book, Exploiting Chaos. The bestseller is loaded with the same tactics, tools, and frameworks that Gutsche's team uses to accelerate 700 of the world's most powerful brands, billionaires, CEOs, and NASA.
Throughout history, we know that chaos reshuffles the deck, changes consumer needs, switches who is in the lead, and creates unprecedented risk and opportunity. Chaos causes most people to retreat—but not always. Disney, CNN, Square, HP, Apple, Fortune Magazine, Uber, and AirBnB are just a few examples of companies that started during periods of rampant chaos and global economic recession. Crisis and chaos create opportunity, if you know where to look. The challenge is that your own success, neurological wiring, past decisions, and "7 Traps of Path Dependency" make it more difficult for you to realize your full potential.
In our post-COVID era of chaos and disruptive innovation, there are so many great opportunities within reach; however, most smart and successful people miss out because of these proven proven traps. If you could overcome these traps, what could you accomplish? How much more successful could your plans for innovation and change, actually be?
Throughout history, we know that chaos reshuffles the deck, changes consumer needs, switches who is in the lead, and creates unprecedented risk and opportunity. Chaos causes most people to retreat—but not always. Disney, CNN, Square, HP, Apple, Fortune Magazine, Uber, and AirBnB are just a few examples of companies that started during periods of rampant chaos and global economic recession. Crisis and chaos create opportunity, if you know where to look. The challenge is that your own success, neurological wiring, past decisions, and "7 Traps of Path Dependency" make it more difficult for you to realize your full potential.
In our post-COVID era of chaos and disruptive innovation, there are so many great opportunities within reach; however, most smart and successful people miss out because of these proven proven traps. If you could overcome these traps, what could you accomplish? How much more successful could your plans for innovation and change, actually be?
About the author
Jeremy Gutsche is a New York Times bestselling author, an award-winning innovation expert, "one of the most sought-after keynote speakers on the planet" (The Sun Newspaper), and the CEO of Trend Hunter-the world's #1 innovation website with 200,000 idea hunters and 3 billion views from 150,000,000 visitors.
Malcolm Gladwell, non-fiction writer and journalist, was born in England on Sept 3, 1963. He was raised in rural Ontario and graduated from the University of Toronto, Trinity College, with a degree in History. Gladwell was previously a business and science reporter for the Washington Post and is currently a staff writer with the New Yorker magazine. He is well-known for his many New York Times bestselling books: Blink, The Tipping Point, Outliers, What the Dog Saw, and David and Goliath. His writing is often a product of sociology and psychology with implications for the social sciences and business. Gladwell became a successful public speaker after writing his bestselling books. In 2005, Time Magazine named Gladwell one of its 100 most influential people. Gladwell's most famous quote comes from his book, Outliers; he states that "It takes about 10,000 hours of practice to become an expert..." at any competition or task. Gladwell was appointed to the Order of Canada on June 30, 2011. Gladwell describes himself as a Christian. He was raised in the Mennonite tradition, and wandered away from his Christian roots when he moved to New York, only to rediscover his faith during the writing of David and Goliath and through his encounter with Wilma Derksen. In 2005, Gladwell commanded approximately $45,000 for his speaking fee. His books include: Outliers, Blink, What the Dog Saw, and David and Goliath.
Walter Dixon is a winner of Audible's "#1 Editor's Choice and Customer Favorites" award. He has narrated more than 200 audiobooks; performed in musical theater, drama and opera productions, and professional stand-up comedy; and voiced commercials, corporate videos, animated features, and vintage radio dramas.
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