Handbook of Tourist Behavior: Theory & Practice

Million Dollar Weekend: The Surprisingly Simple Way to Launch a 7-Figure Business in 48 Hours

Experiential Consumption and Marketing in Tourism within a Cross-Cultural Context

Made to Stick: Why some ideas take hold and others come unstuck

Marketing Innovations for Sustainable Destinations

Instagram Marketing: How To Grow Your Instagram Page And Gain Millions of Followers Quickly With Step-by-Step Social Media Marketing Strategies

Marketing to Gen Z: The Rules for Reaching This Vast--and Very Different--Generation of Influencers

Co-Creation and Well-Being in Tourism

Purple Cow: Transform Your Business by Being Remarkable

All Marketers are Liars: The Underground Classic That Explains How Marketing Really Works--and Why Authenticity Is the Best Marketing of All

Marketing Places and Spaces

EXPAND YOUR BUSINESS WITH INSTAGRAM

Tourism Economics: A Practical Perspective

Cashvertising Online: How to Use the Latest Findings in Buyer Psychology to Explode Your Online Ad Response

Vacation Decision Making

Market Segmentation Analysis: Understanding It, Doing It, and Making It Useful

Tourism Research: An Interdisciplinary Perspective

The Hacking of the American Mind: The Science Behind the Corporate Takeover of Our Bodies and Brains

Tourism Development