Komunikasi Pemasaran Terpadu: Pendekatan Tradisional Hingga Era Media Baru
Bambang D. Prasetyo · Nufian S Febriani · Wayan Weda Asmara · Dewi Dian Tamitiadini · Nia Ashton Destrity · Diyah Ayu Amalia Avina · Azizun Kurnia Illahi
Nov 2018 · Universitas Brawijaya Press
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About this ebook
Buku ini memberikan pemahaman kontekstual dan keterampilan komprehensif terkait komunikasi pemasaran terpadu, yang bisa digunakan sebagai strategi oleh pelaku bisnis dalam menciptakan keunggulan bersaing mempengaruhi khalayak konsumennya.
Business & investing
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Adib FH
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December 26, 2019
Bagus!
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