As such, the book is written for everyone who wants to be MAD – to Make A Difference - students, scholars, and practitioners alike.
Chapter 5 of this book is available for free in PDF format as Open Access from the individual product page at www.routledge.com. It has been made available under a Creative Commons Attribution-Non Commercial-No Derivatives 4.0 license
Rune Todnem By is Professor of Leadership at University of Stavanger, Norway; UNESCO Chair on Leadership, Innovation and Anticipation; and Editor-in-Chief of Journal of Change Management: Reframing Leadership and Organizational Practice.
Bernard Burnes is Professor of Organisational Change at the University of Stirling Management School, Scotland.
Mark Hughes is a Former Reader in Organisational Change at University of Brighton, England.