Combo Prospecting: The Powerful One-Two Punch That Fills Your Pipeline and Wins Sales

· AMACOM
4.5
4 reviews
Ebook
256
Pages
Eligible
Ratings and reviews aren’t verified  Learn More

About this ebook

How do you break through to impossible-to-reach executive buyers who are intent on blocking out the noise that confronts them every day?

In a world where everyone is completely inundated by phone calls, drop-ins, pop-up ads, and junk mail, how can you and your product begin to make its impression known in the business world? By learning how to combine time-tested sales processes with cutting-edge social media strategies.

Sales expert and author Tony J. Hughes details today’s new breed of chief executive buyers, the channels they use, the value narratives that they find appealing, and the mix of methods that will grab their attention.

In Combo Prospecting, you will learn how to:

  • Locate leverage points that matter
  • Secure decision-maker meetings
  • Build a knockout online brand that distinguishes you from the pack
  • Build a constantly growing list of profitable referrals
  • And much more!

Old-school prospecting tactics are growing increasingly irrelevant in today’s tech-savvy online business world. However, new-school techniques alone have proven to not be able to provide the answers. The key to your success is to learn how to unleash a killer combination of old and new sales strategies.

Ratings and reviews

4.5
4 reviews
Donncha Lynch
December 6, 2019
In the competitive world of B2B selling this book is full of value insights and practical ways into how to be more build a solid sales pipeline. Tony gives you tips on how to secure top level meetings, how to profit from referrals, build a solid value proposition that resonates, and locate leverage points that matter. If you want to exceed your quota in 2020 than look no further than this book. I've passed this book among the team at Programmed and they have found it to be a great read. I would highly recommend. Donncha Lynch | General Manager - Growth | Programmed Skilled Workforce
1 person found this review helpful
Did you find this helpful?
Anil Das
December 6, 2020
AAA
1 person found this review helpful
Did you find this helpful?
Jason Boles
March 22, 2019
Legend!
1 person found this review helpful
Did you find this helpful?

About the author

Tony has served as head of sales for public corporations and as the Asia-pacific CEO for tier-one global technology companies. With two previous books, Tony is a best-selling author and renowned keynote speaker, and has been consistently ranked as a top 3 influencer on sales globally. He is co-founder and sales Innovation Director at Sales IQ Global and sits on a number of advisory boards. Tony has also taught sales for three universities and his clients include Salesforce, SAP, Schneider Electric, New Zealand Government, Salesforce, TAL Life, Grant Thornton, BAE Systems, Oracle, Flight Centre Travel Group, Red Hat and UBT with their 4,000 member companies globally.

Rate this ebook

Tell us what you think.

Reading information

Smartphones and tablets
Install the Google Play Books app for Android and iPad/iPhone. It syncs automatically with your account and allows you to read online or offline wherever you are.
Laptops and computers
You can listen to audiobooks purchased on Google Play using your computer's web browser.
eReaders and other devices
To read on e-ink devices like Kobo eReaders, you'll need to download a file and transfer it to your device. Follow the detailed Help Center instructions to transfer the files to supported eReaders.